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Founder & Executive Creative Director of Campaign Edge

Session: How agencies and clients can work better to do better work

Dee Madigan will look at our industry brand damage and what we can do to repair it, as well as ways individual companies in our industry can market themselves better!


Dee Madigan is an Executive Creative Director with over 25 years experience in the advertising industry, including campaigns for some of the world’s biggest brands. 

Dee runs her own Advertising Agency, Campaign Edge, with offices in Sydney, Brisbane, Melbourne and Darwin, specialising in political, progessive and behavioural change campaigns.

She is a panellist on Gruen (ABC) and appears weekly on The Latest and Sunrise (Ch 7).   She also appears regularly on The Drum (ABC) and The Project (Ch 10). She is the author of The Hard Sell (MUP 2014) as well as a contributing author on Mothermorphosis (MUP 2015) and Perspectives on Change (ANU 2015).